Confidence Building · 01. July 2015

Part II of II - Last month, I shared insights on how Wishful Thinking can stagnate business progress. While Wishful Thinking is often openly expressed in a somewhat exasperated state of mind, Fearful Thinking is often not shared or spoken, but lies within one's subconscious, impeding decision making or effective action through an undermining whisper. Are any of these Fearful Thinking mindsets impacting your business? 1. Fear of Losing Control: If you or someone within your company have been...

Momentum Building · 01. July 2014

How you approach your operations from a marketing standpoint is key to its success. Marketing for many small businesses is viewed as a necessary evil or a mysterious phenomenon that seems to be all too elusive when it comes to getting results for the business. You try this tactic or that tactic. You implement this program or that program.You ramp up your sales efforts or develop exciting new promotions. And yet, nothing seems to have any sticking power. If you are doing any of these five...

Value Building · 01. June 2014

Whether you are in a start-up mode or have been conducting business on your own for years, knowing where your business is headed is critical to your future well being as well as the livelihood of others who may be depending on the success of your venture. This is why strategy is so important in a business, starting with the long-term vision of your venture in order to make better decisions and to identify and pursue opportunities effectively. While some of what I write here will seem basic to a...